It’s a great supplement to your regular marketing so long as it’s free. As a stand-alone marketing technique, it is destined to fail, and if executed perfectly will yield you maybe a deal a month. Statistically, it can never make you a top producing agent, and here’s why. Continue Reading…
I’m often asked, “Matt, what do you think of SEO?”. The short answer is not very much! I’ll explain. First, most of what is known as SEO (or Search Engine Optimization) is really a misnomer. When companies call you to sell you their SEO service, they are not really talking about optimizing your website for search engines, but rather they are talking about trying to fool search engines. But I’m getting ahead of myself. Let me back up a minute. Continue Reading…
Should I list homes or work with buyers? I say you should do whichever one suits you best. I know, for years the “experts” have said, “You’ve got to list to last.” But I say that just isn’t true! Do whichever you’re best at. Continue Reading…
What if you could actually know the odds of selling a client’s home in 30 days… or 60 days… or 90 days? Wouldn’t that make advising that client a lot easier? Well now you can! And it’s easy. Continue Reading…
Let’s be completely honest… as a listing agent using the traditional method of doing a CMA, you can make the numbers say just about anything you want. I know that’s a pretty strong statement, so let me explain. Continue Reading…
LCM: The Secret to Success in the New Age of Real Estate - ©2005, Book. Matt Jones describes the secrets that made him one of the top producing agents in the country in just a few years. This book is an overview of the technology and the methods that grew FavoriteAgent.com from a single agent practice to the largest company in Matt’s home town of Fayetteville, NC. Available in e-Book format for $9.95.
The Ultimate Listing Presentation - ©2006, Book. Matt follows up his debut release with an expansion on his listing presentation — the very presentation that won him over 114 listings in his first year in the business, all at 8% or more, in a market that typically lists for 6% or less. This is probably the most unique listing presentation you’ve ever seen, and it works every single time! You’ll have your clients begging you to list at a premium! Available in e-Book format for $9.95.
Traffic: How to Sell Fast and Net More - ©2007, Book. In Traffic, Matt takes his listing presentation — the very presentation that won him over 114 listings in his first year in the business , all at 8% or more, (see The Ultimate Listing Presentation, above), and presents it to the “non-professional” general public. In it he discusses when selling their home FSBO is a good strategy for a seller and how to find a good agent. Available in e-Book format for $9.95.
Becoming a Mega-Producer - ©2008, Book. Becoming a Mega-Producer moves from the listing side of the business and speaks directly to the buyer side. This powerful edition is a step-by-step walk in the shoes of Matt Jones, as he shares his secrets to becoming one of the top agents in the country in less than 5 years. Available in e-Book format for $9.95.
Besides being a Broker-in-Charge of a large real estate company, I am the President and CEO of FavoriteAgent.com (a national technology and agent services business). As such, I was set to meet with a good friend of mine who runs another technology and agent services company today and tomorrow. We were planning to work together on a major initiative and joint venture to be launched later this year. Continue Reading…
Several years ago I began sharing my listing presentation with agents across the world. For those of you who don’t know, I developed a listing presentation that allowed me to list over a hundred individual homes in a single year, all at an 8% commission in a market that typically listed for 6% or less. I later wrote a book titled The Ultimate Listing Presentation, that showed other agents a step-by-step process of how they could list at a premium as well. But while I love selling my books, I also believe in “giving back” so I also released it in eBook format and as a seminar by email, both for free. Continue Reading…
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